Welcome Industries is partnering with Chicago-primarily based Janler Corp, a female-owned business, to do the tooling and production of the Visual Measuring Cups. Working locally makes collaboration easier and method faster transport instances and much less uncertainty for retailers.
The joy of my process comes in discovering products that make me move “Damn, I desire I thought of that”. These moments admittedly don’t come often, however that simply makes their arrival extra profitable. The Visual Measuring Cups are one of these merchandise. They’re practical, they’re beneficial, and that they have sincerely no studying curve. They’re proper layout in almost each manner, due to the fact they enhance lives with their simplicity and ingeniousness.
I’m one of these people who doesn’t personal a measuring cup, so I play out my components by means of eye. I actually have a cup at domestic I use for all my measuring sports, and my instinct tells me while the flour or sugar or milk is occupying 1/4th of the cup, or 1/2 the cup. The trouble right here, other than me relying on my feel of spatial awareness, is that not everybody has the equal cup, or teaspoon or tablespoon. While recipes try to make things less difficult via the use of measuring gadgets like cups, due to the fact now not everybody can degree in grams, ounces, or milliliters, that simplification has its personal demerits. Cups and spoons range throughout households, no longer to say, not everyone can inform the distinction among a 1/third cup and a 1/4th cup. The genius of the Visual Measuring Cups is that not best do the provide a set, trendy dimension, they’re visually indicative too. Designed to look like the fractions they constitute, the cups make it less complicated to apprehend measurements. The sector cup is quadrant-formed, the 1/2 cup is semi-circular. This sheer sensibility makes it quicker to degree out multiple ingredients with out stressful about whether or not your measurements are correct, due to the fact you understand for positive they may be!
The Visual Measuring Cups turn textual references into visual references, supporting us apprehend the measurements higher. While maximum measuring beakers and cups use indicative lines to ‘inform’ you ways plenty half of a cup is, the Visual Measuring Cup ‘shows’ you how an awful lot half a cup us, giving you a quicker, higher knowledge of fractional metrics. Available in 4 sizes spanning a full cup, 1/2 cup, one-0.33 cup, and zone cup, the Visual Measuring Cups are easy to use and need literally no clarification. Their visible nature permits them for use universally, without numbers or languages being a barrier… and just when things couldn’t get any higher, they nest right into each other to cause them to clean to shop!
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The Visual Measuring Cups
What if you could inform a size at a glance, without having to examine a label? What if you can know by feel which become which? Meet Visual Measuring Cups, the first measuring cups where the form itself indicates the unit of degree, making it less difficult for every person to participate in cooking.
What You See Is What You Get
The Visual Measuring Cups display you what’s what. A full cup looks like a whole circle. A 1/2 cup seems like a half. A third looks as if 1/3, and 1 / 4 seems like 1/four.
Each set carries four general U.S. Measures: 1/4c, 1/3c, 1/2c, and 1 cup. The set of 4 cups nests smartly and fits internal a widespread drawer.
Inspiration & Design Features
The suggestion for the Visual Measuring Cups commenced with a pie chart, and after 4 years and lots of 3-D-revealed prototypes exploring opportunities, each element become considered inside the patented layout:
– Nests neatly and fits in a preferred drawer
– High excellent clean resin will not crack or craze
– Dishwasher safe and BPA-loose
– Four-part set includes 1c, 1/2c, 1/3c and 1/4c
About The Designers
The Visual Measuring Cups have been designed via Pam Daniels, one of the founders of Welcome Industries and a school member at Northwestern University’s Segal Design Institute.
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